Giants like Microsoft and Google have already said goodbye to their unlimited storage plans, if you look around at all the top cloud storage solutions. Dropbox has since done the same. Dropbox has announced that it is updating its storage guidelines in response to a noticeable rise in non-business usage of its unlimited subscription.
Dropbox’s top-tier service, which was initially created to serve businesses, offered limitless storage to encourage growth. Recently, though, some users started abusing this provision to engage in activities like cryptocurrency mining, storage pooling with strangers, and even service reselling. Such abuse compromised the platform’s stability for its primary clients and used excessive quantities of data.
The new Dropbox policy adopts a metered strategy. New Dropbox Advanced plan subscribers will now get 15TB of storage space as their initial allotment, which can hold almost 100 million documents or 7500 hours of HD video. A further 5TB will be offered with each subsequent license. Over 99% of current Advanced customers utilize less than 35TB per license, so the existing storage limit is maintained and is increased by an additional 5TB for a period of five years without further fees. Dropbox will provide support to help the minority who exceed this limit migrate smoothly.
This tactical change, according to Bloomberg, is in line with a general industry trend. The phrase “as much storage as you need” was dropped from Google’s top-tier Workspace plan earlier this year, which unintentionally drove some of its users to Dropbox. Like this, businesses like Amazon and Apple have reviewed their cloud storage prices; the latter discontinued its unlimited storage option in 2017. In 2015, Microsoft made a comparable move. Notably, Box continues to be unique and continues to advertise limitless storage for its business products.
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