Nvidia Expands Market Share as Intel and AMD Lose Ground

The chip manufacturer Nvidia was able to significantly increase its market share again in the second quarter of 2025. The big competitors Intel and AMD are currently unable to counter the market leader.
Overall market will shrink
This emerges from the current figures of the market research company Jon Peddie Research (JPR). Accordingly, 74.7 million GPUs were delivered worldwide during this period for use in PCs and notebooks. According to JPR, the entire GPU market will shrink by an average of 2.9 percent annually by 2028. Nevertheless, the worldwide inventory of graphics processors at the end of the forecast period should almost reach the mark of three billion devices. According to the study, discrete graphics cards, i.e. independent GPUs, will have a market share of around 23 percent in the medium term.
In the annual comparison, the total GPU movements only increased by 4.9 percent. The segment of dedicated desktop graphics cards with an increase of 11 percent grew particularly strongly. Notebooks, on the other hand, only recorded moderate growth of 2.5 percent. This indicates that high -performance individual tickets are currently in demand. The new model series Geforce RTX 50 from Nvidia and Radeon RX 9000 from AMD, which came onto the market in 2025, also have a share. The prices remain high, but they have now leveled off at a more realistic level.
Lose Intel and AMD
The market share gives a clear picture: While AMD lost 2.4 percentage points compared to the quarter and Intel lost 1.9 percentage points, Nvidia was able to get 4.3 points and now has 24 percent in the entire GPU market. Intel has the nose at 61 percent here, but only on the basis of the fact that numerous computers are delivered without a discrete graphics card and are limited to the graphics unit integrated in the main processor. Nvidia’s lead in the area of discrete graphics cards is clear.
There, the company held around 92 percent market share in the first quarter of 2025 – a value that, according to the latest figures, may have increased even further. There was also movement in the CPU sector: a total of eight percent increased by the previous quarter and 12.9 percent in the annual comparison. AMD in particular was able to grow: the chip forge increased its delivery quantities by 27 percent, while Intel’s plus was only two percent. It is also noteworthy that desktop processors with a 33 percent market share gain more importance again after they were still 24 percent in the previous year. Notebooks continue to dominate 67 percent, but lose weight slightly.