Samsung Smart TVs Get Smarter with Vision AI
Samsung is upping the game for smart TVs with its new Vision AI platform, showcased at CES 2025. This innovation introduces exciting features such as “Click to Search” and “Live Translate,” making Samsung TVs even more user-friendly and intelligent. Along with these features, Vision AI also strengthens integration with Samsung’s SmartThings ecosystem for a seamless smart home experience.
What’s New?
Click to Search
Borrowing inspiration from Android’s Circles to Search feature, Samsung’s new Click to Search makes finding information effortless. With this tool, users can search for anything currently displayed on their TV screen without pausing or leaving the content they’re watching. Whether it’s identifying a movie character, song, or product, Click to Search ensures a smooth, uninterrupted viewing experience.
Live Translate
Breaking language barriers, Samsung brings its Galaxy AI-powered Live Translate to smart TVs. This feature, which already offers real-time translation for voice calls on Samsung phones, now enables on-screen subtitle translation across different languages. Starting with support for seven languages, Live Translate makes global content accessible to a diverse audience, with more languages expected to roll out soon.
Smarter Smart Home Integration
Vision AI takes Samsung’s SmartThings ecosystem to new heights. With deeper integration, features like Home Insights offer real-time updates and security alerts directly on your TV. Meanwhile, Family and Pet Care monitors activities within your home, adjusting smart home settings and recording unusual events, providing peace of mind and convenience.
Advanced Features for Enhanced Viewing
Samsung’s 2025 TV lineup harnesses the power of AI to improve every aspect of TV viewing. Enhancements include:
- 8K Upscaling for crisper visuals, even from low-resolution sources.
- HDR Remastering, analyzing frames for stunning color and contrast.
- Color Booster Pro, offering vibrant, lifelike colors.
Beyond these, generative wallpapers continue adding style and personalization to your TV—a feature first launched in 2024.
Building Partnerships for the Future
To ensure Vision AI remains cutting-edge, Samsung is collaborating with tech giants like Google and Microsoft. Users can look forward to exciting updates, including the incorporation of Microsoft’s Copilot AI for even more personalized and intuitive experiences.
The Bottom Line
Vision AI redefines what a smart TV can do, blending advanced features with practical, everyday enhancements. From making information instantly accessible to breaking language barriers and integrating seamlessly into your smart home, Samsung is setting a new benchmark for innovation in the entertainment space. Samsung’s 2025 TV lineup ensures smarter, more interactive, and enjoyable viewing for all.
