Home » What is Bulk SMS Marketing?

What is Bulk SMS Marketing?

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Bulk SMS messaging is an extremely effective mobile marketing channel. Your notifications will be sent quickly and directly to the customer’s phone, even without an Internet connection. According to research, most text messages are read within 5 minutes of delivery, so you can expect immediate results. The links contained in the message allow you to redirect traffic to the brand’s site and monitor the effectiveness of actions.

With the help of SMS marketing, it is easy to increase brand awareness. SMS with the company name is a basic and free feature of mobile communication. It consists in replacing the phone number from which the message is sent with a specific name (from 3 to 11 characters). The use of SMS for business with a sender field improves brand recognition and therefore increases the reliability of the content transmitted. For security reasons, all sender fields are checked before acceptance.

Mass SMS campaigns are one of the best ways to redirect traffic to the site or required resources – the URL in the content of the message allows you to redirect traffic to the brand’s site. To facilitate the use of links, we created the Short.tools service, which allows you to shorten the email address. The service integrates with the client’s dashboard, which allows you to monitor the traffic received with the help of a mass SMS campaign and edit the created links.

Abandoned Cart Recovery – Uses automatic reminders of nonpurchased products and top wishlist items to effectively close the sale. The discount code and store link will allow you to complete your purchases from your mobile device.

Loyalty programs – use a direct communication channel via bulk SMS service to attract the most loyal customers. Use text messages to introduce them to unique values ​​and offers.

Critical Messages – Be sure the most important notifications reach your customers via SMS. Thanks to super fast delivery, you can be sure that the customer will receive and read the message in minutes, as well as respond to it in a timely manner.

Benefits of working with our service

By signing up for Sempico Solutions’ Bulk SMS Web Cabinet, you get access to a wide range of tools for communicating with your customers via SMS. The functionality built into the SMS system is useful at every stage of the sales funnel and enhances its effectiveness. Thanks to the wide functionality of the web office, you can plan bulk SMS campaigns, and create templates for SMS, which will be convenient to use in mass mailings. In addition, it will be convenient for you to make a segmented mailing for different groups of your consumers.

Also, together with our service and available resources, you will be able to learn how to collect contact databases in accordance with the General Data Protection Regulation, ensure brand trust, conduct effective marketing, monitor the effectiveness of campaigns, and interact with consumers. You will know everything about SMS marketing with us.

Bulk SMS Marketing?

Bulk SMS is one of the most important marketing channels for your order for a number of reasons:

The omnipresence of smartphones: the massive overpowering of SMS service is a miraculous way to save people without interruption. Adding strength to the text, you can increase the visibility of your online store.

Complement your strategy with email marketing: if you want email marketing and mass SMS to be empowered to implement your strategy, it’s better to work together. You can win SMS to send more term information, just like email can win for more.

High indications of the message: indications of the message of the SMS, lower electronic lists. 90% of SMS is read for 3 minutes after typing. It is better to use SMS for the delivery of terminological information with a high level of success.

It is ideal for markets that are developing: as your company is trying to work in countries, some of them are expensive, and Wi-Fi is not the extension, SMS is a very short channel for transmitting the information.

SMS marketing notifications are superseded by “short numbers” for the control of the latest telephone numbers.

There are two types of reminders that you can use to help you with SMS marketing:

Advertising SMS: it is bulk SMS “one to all”. It is used for the transfer of promotions (coupons, sales now) or general information (details, updates, information about the weather then).

Transactional: transactional SMS – it is one-to-one SMS, as they initiate the singing of the behavior. The butt of which can be confirmation or information about delivery for purchases in electronic commerce. These messages transmit relevant and timely information to people.

Benefits of working with our service

The text notes sent to the Sempico Solutions support service can be a wonderful addition to your digital marketing strategy, regardless of your type of business. They do the function of transferring even terminological information in an efficient way. Together with our service, companies of various developments and directions can determine the advantages of SMS marketing:

E-Commerce Businesses: Strengthening Advertising Campaigns and Confirmation/SMS Delivery is a Miraculous Tool for E-Commerce.

Travel companies: SMS marketing is important for travel companies, but customers need information in real-time. This includes updating the flight time, changing the boarding gate, telling you about the weather, and something else. With the help of mass SMS, you can help your customers themselves, those that they need to know.

Service companies, as if they were looking forward to the record: take care of those, so that your customers never miss the messages, overpowering them with SMS prompting. This is to spare you a couple of hours and pennies, spent on absenteeism and late meetings.

Great organizations with over 100 workers: internal communication is important, but it is important for a great company to communicate with the rest of the workers.

The choice of bulk SMS for internal communications is the best way to guarantee that the contact person will receive information at the right time.

Bulk SMS Marketing?

The mobile revolution opened the door for companies to promote direct and interactive communication with every client from their mobile phone, and massively overpowered bulk SMS in one of the best ways to grow.

Based on our findings, 9 out of 10 supporters, as a rule, have a positive attitude about companies that communicate with them directly on a mobile phone for additional interactive text messages at the right time.

In addition, it is estimated that SMS marketing campaigns perform 7 times better than those carried out by email, showing how text messages can be key to driving sales in retail companies, showing the potential of this channel to optimize communication strategies.

Bulk SMS Campaign – A strategy that uses a bulk mobile communications solution to send text messages to customers who have previously provided their number and consent.

With an open rate of 98%, mass SMS are ideal for establishing direct and interactive communication with each customer from a mobile phone, improving customer relations, and increasing conversions, which can range from making a purchase or signing up to providing some examples.

The benefits of these campaigns are also demonstrated by the results. For example, 90% of SMS messages are read within three minutes after sending.

Thus, retail SMS offers great opportunities for retail sales.

Benefits of working with our service

Working with the SMS sending service from Sempico Solutions, you will get a number of advantages:

 1. High opening rate

SMS marketing is one of the most valuable tools for businesses due to its high open rate. According to a CNN article, 90% of text messages sent by brands are opened within 15 minutes. For its part, Gartner cites various sources that report an openness rate of 98%.

Sempico Solutions has direct contacts with operators all over the world, so it will ensure the fastest and most reliable way to deliver your SMS.

2. It is one of the channels preferred by consumers

A comparison of SMS messages found that 9 out of 10 consumers prefer to communicate with businesses via text messages, whether for notifications, reminders or two-way communication.

In addition, 89% of consumers would prefer to communicate with companies via text message instead of a phone call.

Bulk SMS is unobtrusive, and consumers love it for that very reason. They can view them whenever they want, ignore, delete or reply to them. This is the perfect way for your company to communicate with consumers.

3. Profitable

The investment in sending a large number of SMS is small compared to the number of customers that will be contacted.

SMS marketing campaign rates may vary depending on the country, but in any case, they are quite cheap. Sempico Solutions offers customers a wide choice of prices and destinations for sending any content, so you can be sure that we will always find a mass SMS solution for you. SMS for business is an effective and less congested channel where the user can receive your message without an internet connection. Messaging makes communication easier with personalized and engaging interactions.

Alexia Hope

Alexia is the author at Research Snipers covering all technology news including Google, Apple, Android, Xiaomi, Huawei, Samsung News, and More.