Samsung is Focusing on its upcoming investments
The South Korean conglomerate Samsung has been known as the largest smartphone manufacturer in the world. However, the company is known for other products as well, including the display technologies that manufacture display panels under the Samsung Display division. According to some recent pieces of information, Samsung has restructured its organization to give priority to emerging technologies like AR/VR panels and foldable screens.
In order to meet the demands of foldable displays, the company is preparing to increase its capacity. Reportedly, a team within the development team has been organized that will focus on foldable product and panel development. To ensure that Samsung Display continues to lead the foldable smartphone market, the team will focus on creating innovative foldable form factors and technologies.
Besides this, the company is focused on investing in extended reality (XR) technologies. A new team focused on microdisplay development has been formed at Samsung Display. The goal of this team is to develop microdisplays that meet the needs of these developing markets. Besides this, the company is undergoing some organizational modifications, including reducing the number of employees in the Strategic Marketing Team to increase efficiency. In the display research laboratory, the company is focusing on improving its research and development capabilities.
Well, this is perhaps a much-needed approach since the company has been leading the market for quite some time now but unfortunately, it has gained less from this leadership in terms of profits. Its inventory consists primarily of entry-level and mid-range devices. As a result, shareholders are putting pressure on management to increase profitability. These and other future initiatives should help the IT giant generate more revenue while cutting expenses. Based on this approach, in the near future the company might achieve the commercial success it aspires to.
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