Microsoft Releases consumer version of AI Copilot
Recently, Microsoft introduced the Copilot’s consumer version which is available at $20 per month. Reportedly, the version is based on ChatGPT technology. In the past, the company restricted the AI assistant to large businesses. It was priced at $30 per user per month. The subscription offer required a minimum of 300 users. With this strategy, the company was unable to focus on small businesses and independent users. For this reason, the company came forward with a new consumer version.
Reportedly, the new consumer version is more affordable and accessible. It eliminates the requirement of a minimum subscription limit. The shift in the company’s strategy acknowledges the demand for AI tools among users. Notably, the consumer version of Copilot is integrated with Microsoft Office. Users can perform several tasks with the help of AI, like content generation, data summarization, and answering queries in applications such as Word, Excel, and PowerPoint.
Well, this is a brilliant move by the company since it integrates AI-advanced features with productivity tools. In this way, AI will be seamlessly adopted when it comes to personal tasks and regular work. Although this news is great, it is a business strategy. It’s an homage to the democratization of AI technology, which has increased its usability and accessibility for a larger range of people. This strategy is further supported by the company’s plans to provide a builder tool for producing topic-specific Copilots, which will meet the needs of a wide range of customers.
The recent offerings by Microsoft are quite similar to the ones offered with ChatGPT Plus in terms of price and features. The incorporation of Copilot with MS Office is the main distinguishing factor here. One thing to notice here is that Microsoft’s data privacy practices vary among its consumer and corporate versions. The company intends to collect some data in order to retrain and improve its models, a procedure that brings up significant issues when it comes to data utilization and consumer privacy.
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