Miles is a startup that rewards you for using greener transport options

A new Silicon Valley startup called Miles has assembled a reward program for different methods of transportation like walking, driving or taking the bus. The cost? You need to give Miles a chance to follow you all over the place.

The organization propelled a free iOS application of a similar name (Android rendition coming soon) that gives individuals a chance to pile on miles in light of all the distinctive modes of ground transportation they use to move around every day.

Apparently, the greener the transportation strategy, the greater a multiplier allotted to those miles: one mile traveled in a car nets you one reward mile, for example, while one mile in a ride-share is worth two, a mile of biking is worth five, and one mile of walking or running is worth 10. (One mile of flying is worth just 0.1 miles.)

Those miles would then be able to be traded for deals with diverse brands, various which the organization has arranged for dispatch. Pile on enough miles, and you can exchange them in for rewards like $5 gift vouchers at Starbucks, Amazon, or Target, $42 off your first request from dinner service Hello Fresh, or even a complimentary rental on Audi’s Silver care service.

(The rewards populate in a few different ways. The Starbucks reward, for example, spits out a barcode that you can scan at one of the company’s locations, while the Silvercar reward gives you a discount code that can be applied at checkout.) Other launch partners include Whole Foods, Canon, Bath & Body Works, and Cole Haan.

The conspicuous catch here is you need to give the Miles application consistent access to your area. No matter how much you love slamming back cappuccinos or saving a few bucks at Target, that’s something to seriously consider, especially in the wake of seemingly constant data breaches at companies both small and large. (You can opt to only give access to your location when the app is open, though that means you have to open the app every time you travel.)

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Image via milespp.net