Avatar 2 Not Impressive At The Box Office

Avatar 2 premiered last week and the expectations for James Cameron’s new film are huge. Because Avatar: The Way of Water has devoured huge sums of money in production, the strip has to import a corresponding amount. But that won’t be easy.

The Avatar director’s motto has always been “don’t mess,” and that’s true for the Avatar sequel, The Way of Water. Because as Variety writes, Cameron himself admitted that the sci-fi epic is so expensive that it is arguably “the worst business plan in film history”. Because Avatar 2 has to be one of the three or four highest-grossing films of all time in order to even break even, that is, to at least cover the costs.

Two billion dollar club

In concrete terms, this means worldwide box office earnings of more than two billion dollars. Currently, the exclusive $2 billion club has five members: Avatar ($2.9 billion worldwide) Avengers: Endgame ($2.7 billion), Titanic ($2.1 billion), Star Wars: The Force Awakens ( $2.07 billion), and Avengers: Infinity War ($2.05 billion).

And that’s going to be far from easy because the above films had far better conditions because they were released in theaters before the pandemic. This is also the reason why many industry experts are now talking about disappointment – even if this term is very relative or has to be seen in the context of the production costs mentioned above.

Avatar: The Way of Water grossed $134 million in North America in its first weekend and $435 million worldwide. That’s a lot of money, but it’s below expectations. It’s “only” the third-best start weekend of the post-pandemic era because Doctor Strange in the Multiverse of Madness ($442 million worldwide) and Spider-Man: No Way Home ($600 million) did better.

Possibly problematic for the new Avatar film: Despite the significantly better opening weekend, Spider-Man: No Way Home was also unable to break the two billion dollar mark and remained below it at $1.9 billion.

Avatar 2 Trailer